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Google AdWords Fundamentals

Create your first Google AdWords campaign with our step-by-step guide! This workshop would provide you with the insights on how to select your keywords, write your own Google text Ad and optimize Google Display Network (GDN). We will also tell you those secret techniques that only experienced marketers would know!


TARGET AUDIENCE

Join us if you are...

  1. completely new to Google AdWords ; OR
  2. just getting started with Google AdWords and would like to know more about keyword planning, ad creation and basic optimization

Active AdWords users who looking for higher-level campaign setting skills?
Click here to check out Google AdWords Intermediates >>

Know all the settings but still want your campaign to be better?
Click here to check out Google AdWords Plus+ (Strategies for Advanced Learners) >>



WHAT'S COVERED?

  1. Digital Marketing Trend & Must-knows
  2. The Power of Google AdWords
  3. Basic Concept of Google AdWords
  4. AdWords Account Creation
  5. Campaign Goal Definition
  6. Keyword Planning
  7. Step-by-step AdWords Campaign Building
  8. Text Ad Creation
  9. Image Ad Creation
  10. Suggested AdWords Promotion Flow


INSTRUCTORS

Harry LUI | Founder, Smark Global (Holdings) Ltd.
Click here to see Harry's Portfolio


Yoky KU | Assistant Digital Marketing Manager, Smark Global
Click here to see Yoky's Portfolio



LANGUAGE


The training is conducted in Cantonese, supplemented with English terminology, if applicable.


REMARKS

  • Please bring along a laptop (NOT tablet) for hands-on time during the workshop.
  • Training location offers WiFi and free coffee.
  • Handouts are provided.
  • We limit class size for your to better interact with our instructors.
  • No photo-shooting, audio-recording and video-recording are allowed.


COURSE FEE

HK$980@1         HK$1,600@2

Register before 27/5 to enjoy Early-bird Discounted Fee of
HK$800@1         HK$1,200@2



TIME

3 June 2016, 14:00 – 17:00 (Check-in: 13:50) 


VENUE

Unit 1101, Floor 11, Tower 1, Cheung Sha Wan Plaza,
No. 833 Cheung Sha Wan Road, Lai Chi Kok, Kowloon, Hong Kong
(Lai Chi Kok MTR Station Exit A)


The registration of this workshop has been closed at this time.
Thank you so much for your support!



PRE-REGISTER NOW!
JOIN US IN THE FUTURE!